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Communications/Marketing Specialist


  • Global ChAL
  • 08/07/22
  • Woburn, MA
  • 01801
  • $32 / Hourly
  • Full-Time
Communications/Marketing Specialist needs 3-5 years work experience.
Communications/Marketing requires:
1-3 years of marketing experience in B2B or B2C space
Experience managing and developing marketing programs with clear data driven results
Track record of delivering high quality marketing content under tight deadlines
Excellent copywriting skills
Advanced project management skills
Proficient in Adobo InDesign, Canva and other design platforms, SEO knowledge and experience
Bachelors Degree in English, Marketing, Communication, Mass Media, graphic design and relevant field.

Communications/Marketing duties:
Translate complex technical information into convincing marketing content with clear and concise value proposition and messaging consistent across all content
Develop content to support the digital customer journey related to offers and solutions taking into consideration SEO
The content includes but is not limited to website content, eguides, brochures, social messaging, eDMs, web banners, video and other marketing content delivered
Create sales enablement kits to help sales team & channel partners sell more products & solutions.
Drive video content storyboarding and guide 3rd party agencies in developing videos and lifestyle imagery
Place content in the official repositories
End to end project management with all relevant resources for content creation leveraging the communications brief as a key enabler for consistency (assigning resources, schedules, internal team mgmt, etc)
Share content and kits via all internal communication channels vehicles and measure the usage
Support development of the content plan and budget
Budget and agency management

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